downtown data
Visitation Data
q3 2025
*All data above includes visits from residents, workers, and visitors longer than 10 minutes to the downtown core of Rochester, NY.
Source: Placer.ai | Period: 07/01/25 - 09/30/25
Visitation Data
Q2 2025
4.4M Total Visits
7.3% increase over Q2 2024
1.1M Unique Visitors
49.6K Weekday daily average
9.1% increase over Q2 2024
44.1K Weekend daily average
3.9% increase over Q2 2024
*All data above includes visits from residents, workers, and visitors longer than 10 minutes to the downtown core of Rochester, NY.
Source: Placer.ai | Period: 04/01/25 - 06/30/25
Visitation Data
Q1 2025
3.8M Total Visits
5.6% increase over Q1 2024
952.4K Unique Visitors
.3% increase over Q1 2024
43.4K Weekday daily average
6.1% increase over Q1 2024
38.7K Weekend daily average
2.4% increase over Q1 2024
*All data above includes visits from residents, workers, and visitors longer than 10 minutes to the downtown core of Rochester, NY.
Source: Placer.ai | Period: 01/01/25 - 03/31/25
2024 SNAPSHOT
18M
Total Visits
3.4% Increase Year-Over-Year
1.7M
Total unique visitors
Total Visits, 2019 - 2024
52K
weekday daily average
2% Increase Year-Over-Year
41.6K
Weekend daily average
5.6% Increase Year-Over-Year
*All visits include residents, workers, and visitors to the downtown core. Source: Placer.ai
12+ new retail establishments
opened in the heart of downtown in 2024
1,025+ Residential units
went under construction in 2024
DOWNTOWN BY THE NUMBERS
Peer Comparisons
2023 SNAPSHOT
17.4M
Total Visits
1.6M
Total unique visitors
2017 - 2023
*Unless otherwise stated, all visits include residents, workers, and visitors to the downtown core. Source: Placer.ai
RDDC CORPORATE INFORMATION
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Established in 2021, the Partnership for Downtown Rochester is a public private partnership between New York State, Empire State Development, the City of Rochester, RDDC, and ROC2025.
The Partnership was created to facilitate placemaking efforts, coordinate marketing and programming, and lead promotion of activities throughout downtown Rochester and along the Genesee Riverway. The Partnership’s goal is to increase private sector participation to better activate public spaces and help guide the revitalization of Rochester for the benefit of downtown stakeholders, visitors, and the overall community. The Partnership for Downtown Rochester is a 501(c)(3) nonprofit organization.
Click here to visit the partnerships website